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To take the business success to the next level, you need to ensure customer satisfaction at every step. Offering incentives to catch the attention of people and create a loyal customer base is a tried and tested marketing strategy. That's how customer loyalty programs work. It creates a massive opportunity for brands to gain a competitive advantage...

Customer experiences matter a lot to businesses these days. A satisfied and delighted customer brings the desired profits and sales that allow brands to achieve the desired success in the long run. But, how to keep customers engaged with the brand offering? That's where customer loyalty and rewards programs come to use. It keeps the customers...